by Gigi Santoro | Apr 11, 2013 | Real Estate
Pricing a home for sale is as much art as science, but there are a few truisms that never change. • Fair market value attracts buyers, overpricing never does. • The first two weeks of marketing are crucial. • The market never lies, but it can change its mind. Fair...
by Gigi Santoro | Apr 10, 2013 | Real Estate
Short sales and foreclosures are the result of homeowners in distress. A “short sale” simply means the homeowner’s lender has given permission to the homeowner to sell the home for less than the remaining balance of the loan. To accomplish this, the seller must show...
by Gigi Santoro | Apr 9, 2013 | Real Estate
In today’s totally screwed up government – it is clear that we are out of money. California is no exception – with a GDP that ranks us in the top 10 in the world, we cannot manage our resources well enough to have good cash flow. There is something...
by Gigi Santoro | Apr 8, 2013 | Real Estate
Be Prepared for Emergencies! I was reading an article published by The Burbank City Water and Power Dept., that highlighted some of the reasons we have power outages caused by things besides weather. Things like Mylar balloons caught in power lines and vehicles...
by Gigi Santoro | Apr 7, 2013 | Real Estate
We work hard so you don’t have to – Isn’t that the tag line for an insurance company?….I think it is Allstate. That slogan, if it is meant and executed is a powerful one. We feel, at Santoro and Sons Real Estate Group that ‘We work hard...
